Marketing – The Copy Cove | Copywriting for Helpers + Healers

4 Pandemic-Proof Copywriting Tips for Healers in 2021

December 29, 2020January 4, 2021 by Arianna Smith, posted in Business, Copy Writing, COVID-19, Marketing, Private practice, Website

While the struggles of 2020 won't disappear at midnight, here's how you can bring more magic to your copy in 2021.

Homepage Horrors: 7 Spooky Copywriting Mistakes And How To Fix Them

October 19, 2020October 22, 2020 by Arianna Smith, posted in Business, Copy Writing, Marketing, Niching, Private practice, Website

Is your homepage scary, spooky, or spectacular? Find out if you're making these common copywriting mistakes.

Dear Therapists, Have You Outgrown Your Copy?

May 15, 2020September 23, 2020 by Arianna Smith, posted in Copy Writing, COVID-19, Marketing, Private practice, Website

When we ignore our outdated copy -- yet still force it to work for us -- it usually backfires.

Why I’m Embracing Microblogging During COVID-19 (And You Can, Too.)

April 27, 2020May 4, 2020 by Arianna Smith, posted in Copy Writing, COVID-19, Highly Sensitive People, Marketing, Private practice

Tired and short on time? Try microblogging. You'll love it - and your clients, too.

What Should Therapists Write About During the COVID-19 Outbreak? (With A Blog Template)

March 19, 2020May 17, 2020 by Arianna Smith, posted in Business, Copy Writing, COVID-19, Marketing, Website

My inbox has never been so popular. But...it's not what you think. You see, I keep my inbox pretty clean. I'm militant with the 'unsubscribe' button. With COVID-19, I haven't been able to keep my inbox empty. All. The. Emails. Including from businesses I haven't heard from in years. (Geico, I didn't need to know … Continue reading What Should Therapists Write About During the COVID-19 Outbreak? (With A Blog Template)